Novalja is a tourist resort on the island of Pag. It is well known for its many well-kept beaches in the surrounding areas and an excellent tourist infrastructure. Zrće is the most attractive beach that offers a lot of sports and entertainment for young people. The numerous disco clubs and cafes offer fun through the day and night.

The many archaeological finds today bear witness to the turbulent history of the place. The most valuable artefact is an ancient aqueduct from the 1st century carved from living stone. The beauty of Novalja is also hidden in the picturesque villages that envelop it. In them you can find peace in the comfortable surroundings of picturesque coves and pristine nature as well as friendly hosts.

The botanical reserve of wild olives in Lun is a unique nature reserve in the Adriatic. Around 1500 wild olive trees, some of which are about a thousand years old, will fascinate you with their wild beauty and the unusual way they have grown.